Whether it's your first or tenth time at the INTX show, it is still an exciting and happening place. This year 9,000 attendees gathered at the INTX 2016 to learn about the best products and solutions which exhibitors brought to this glamorous event. There were quite a few social media communications going around evangelizing what is hot, new and exciting in the word of Internet and Television.
Cisco established its presence with an executive suite where we presented several key solutions and had a number of discussions around the topics of cable access and video solutions, such as Infinite Video and Virtualized Video Processing.
Cable access is represented by a converged broadband router (cBR-8) which is a flagship device with multiple benefits. The Cisco cBR-8 is a next-generation Evolved Converged Cable Access Platform (CCAP) that helps cable operators support these services with the industry's lowest TCO over the next five years.
There were plenty of attendees who came to the executive suite and have shown great interest in learning about the benefits of Cisco cBR-8. Multi-gigabit delivery and deployment were the key topics of discussion. But that was not all. It was inspiring to know that the attendees had strong familiarity with the DOCSIS3.1 value proposition and the benefits of rolling out DOCSIS3.1 specifications.
There was a lot of interest in the Remote PHY (R-PHY) solution. Our visitors wanted to understand how cable access solution can scale with the R-PHY in place. So we went at length to describe how R-PHY will increase scale and density. We explored how R-PHY gives the headend more bandwidth and creates opportunities to deploy various functionalities. The Cisco Remote-PHY solution provides a cost-effective digital fiber-based DOCSIS solution and with R-PHY in place, the next step of virtualizing CMTS becomes possible.
Infinite Video team gave a remarkable presentation. They appealed to their audience that Over-the-top (OTT) delivery of TV and video content is growing at an exponential rate. Infinite Video is delivered as a service from the cloud. That means it will get you to market quickly, without large upfront costs.
Another video solution, Cisco Virtualized Video Processing, provides an open, programmable, scalable, and extensible platform so you can innovate rapidly. It lets you support video processing applications in your headend and data centers without being tied to the operational features of the underlying infrastructure. By orchestrating end-to-end workflows from video acquisition, processing, and delivery, Virtualized Video Processing provides you with greater agility and time to market.
At INTX, we also celebrated Cisco's Yvette Kanouff, SVP Service Provider Business being inducted and accepting membership in the Cable TV Pioneers Society.
All in all, it was a great show as the show's motto this year indicated: "Harnessing Disruption: Turning Today's Chaos into Tomorrow's Growth" thus fueling the ideas of tomorrow. And then there was some creative leisure. One could play miniature golf or a game of giant chess.
See you at our next show stop: SCTE Cable Tec Expo to be held in Philadelphia, September 26-29 2016.