By Todd McCrum, Director of Product Management, Cisco Cable Access BU
Back in the earliest days of television -before satellites began spraying an instant and national video footprint over the Earth -operators wondered whether it made sense to expand spectral capacity any further. At the time (early 1950s), most markets topped out at three channels. The big question was this: why would we ever need room for more than 12 channels of television?
These days, there's a similar refrain, with a slight shift in tune. It goes like this: why would we ever need a Gigabit-per-second of bandwidth?
It's true that the Giga-buzz machine is in high gear. Every week, it seems, more momentum gathers around Gigabit service introductions, around the world. Our latest contribution, the cBR-8, adds a 10x speed improvement to cable-delivered broadband and more connectivity; which based on our latest Visual Networking Index research confirms that the industry's aggregate appetite for broadband continues to dogleg up and to the right. Check out the forecast highlights here, specifically the "network connections" and "potential IPv6 connections" categories.
Our feature infographic, debuting this month, details our take on the top five things that will drive our digital behavior into Gigabit-grade consumption, from 2013 to 2022. The infographic also serves as a tacit nod to the cBR-8 platform -a key component in the engine room of Gigabit services.
Here are five examples from the infographic that show how cBR-8 can offer powerful life-changing digital experiences for consumers:
Sure, why not. We estimate the value of connected gaming and entertainment will be a whopping$634 billion, between 2013 and 2022.
All of these digital life examples will add up to over a trillion dollars in potential value, spread across the various ecosystems. From a bandwidth perspective, the quest for the Gigabit-grade service is a wise one, because sooner or later, we're going to need the capacity for it. Just like we needed the capacity to get beyond 12 channels, way back when.
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