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Adobe employees worry their AI technology could kill graphic designer jobs

Jul, 28, 2023 Hi-network.com

Adobe employees are concerned about the impact of the company's new AI technology, Firefly, on graphic designer jobs and Adobe's business model.

The AI tools, including a feature in Photoshop that allows users to add or edit graphic elements using simple text prompts, have sparked a debate within the company. Some employees worry that the technology will lead to job losses among graphic designers and undermine Adobe's business, while others see the benefits of increased productivity.

There are also concerns about AI's impact on Adobe's own business, as it could potentially cannibalise its corporate customer base. Wall Street, however, remains bullish on Adobe's AI investments, with the company's stock up over 50% this year.

Adobe says it is pushing for responsible use of AI and has trained its Firefly AI models on openly licensed and public domain content. However, some artists have accused Adobe of using their work without consent or proper compensation.

Adobe employees are calling for more transparency and clarity on the company's use of AI and its impact on jobs and the environment.

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