The Korean pop band BTS has joined hands with UNICEF to campaign against bullying in school and promote kindness. The project of UNICEF is in association with the band's Love Myself campaign that started in 2018. In the new two and a half minute video for UNICEF's#ENDviolence, BTS is shown using music to help struggling kids. According to UNICEF, one in every three child, within the age group of 13-15 has experienced bullying in school.
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