It's only October, but the holiday season is already kicking into high gear. If the retail stores are any indication, it's time to start planning for the holidays, regardless of which one you celebrate. Much like holiday planning, it's never too early to start building your organization's mobility strategy.

It doesn't matter whether we're talking about employees at your organization or customers at your venue.

The influx of smartphones and tablets into the workplace is serious business. Apple, Samsung, and Google are duking it out for our affections these days. But it's not just about reacting to "Bring your own device" (BYOD) trends in the office, or providing free Wi-Fi for your customers. Your employees and customers expect more robust mobile experiences, so you need a clear mobility strategy to stay ahead of their demands.

It's very likely your organization has some kind of mobility initiative in place to deal with things like device management, network security or mobile collaboration to name a few. But, if you're part of the 50% that still doesn't have a company-wide strategy you may be missing out on many of the tangible benefits mobility can deliver.

Join us on Tuesday, October 21, for the "Building a Mobility Strategy" webcast.

Zeus Kerravala, an analyst and principal with ZK Consulting, will be on hand to arm you with insights on keeping your employees productive and your customers happy.  Discover essential mobility best practices and find out how your peers are tackling the mobility challenge. Then, you might as well start your holiday planning because 2015 is sneaking up on us quickly!