Did you know that Lync is a fully supported client in Cisco Collaboration Meeting Room (Cisco CMR) meetings.

When we say interoperability we mean it. Even when that means supporting proprietary protocols. For instance, to ensure that Microsoft Lync and Skype for Business users can fully experience the power of Cisco conferencing.

IDC released the IDC MarketScape: Worldwide Unified Communications and Collaboration 2015 Vendor Assessment last month. In it, Rich Costello notes that Cisco is "perennially the worldwide market share leader in enterprise IP telephony solutions, as well as advanced capabilities such as telepresence, Web conferencing services, and enterprise session border control (SBC)." (Thank you IDC.)

That doesn't mean we're the only option. People sometimes need to use third-party endpoints and applications to connect to Cisco meetings. We've enabled Lync users to participate in Cisco conferences with high-quality voice and video for years. Now we've enhanced that experience by enabling them to also fully share and view content. 

This functionality and other enhancements -massive scalability increases, customizable layouts, and simple user-based licensing -have earned recognition across the industry. A recent example: Cisco Conferencing Experience was named "Best New Conferencing System Product" at Infocomm 2015.

Find out more from TechWiseTV's Robb Boyd. See how Cisco CMR allows people to interact with voice, video, IM, and content sharing - no matter what application or endpoint they're using. And learn about interoperability with Lync via cloud, on premises, and hybrid deployments.

https://www.youtube.com/watch?v=eE8tuB0I2pc