What anincredible week at Partner Summit 2024! The energy was electric, both in person and through ourdigital experience, as we came together to shape the future of technology. Whether through the global session keynotes, business impact sessions, extensive 1:1 meetings or networking opportunities, our goal was tocreatean eventthat was engaging, inspiring and relevant to you and your business. While your initialfeedback has been tremendous, I want to hear more.Please continue sharing your thoughts with your Cisco team and through theevent survey that has been sent to those of who you attended in person. Your input directly shapes how we move Forward as one. 

Cisco 360 Partner Program 

This year at Partner Summit, we unveiled one of our biggest announcements to date -the newCisco 360 Partner Program. The Cisco 360 Partner Program was created in response to the radically different ways our customers consume technology and the innovation that helps them modernize their infrastructure, power AI workloads and maintain security and resilience. 

Cisco and our partners have an opportunity and a responsibility to deliver exponential customer value in a world being transformed by AI. The Cisco 360 Partner Program represents a structured approach to differentiating partner value and driving customer preference. We want to recognize partners' strengths across industries and aligned to our portfolio -and this new program increases our ability to do that.  

The Cisco 360 Partner Program was built with partners, for partners. With this new program, we are:

• Transforming partner success factors across our ecosystem toward an inclusive, holistic framework anchored to customer outcomes and growth.
• Elevating what it means to be a Cisco partner, increasing differentiated partner value proposition and driving customer awareness and preference.
• Upgrading the partner experience, simplifying across partner touch points and providing new ways for partners to plan and track performance across the ecosystem.

The program will launch on February 1, 2026, giving you plenty of time to prepare, and we have dedicated resources to support you through the transition.

How we're equipping you for the AI era 

Customers are looking to integrate AI into all that they do, but oftentimes, they don't know where to start. That's where Cisco and our partner ecosystem come in.  

Partnerships are increasingly important as customers look to consume technology in new ways and expect different business outcomes. By partnering with Cisco, you get access to resources, trainings and products that will uniquely position you to meet the needs of customers as they navigate the rise of AI.   

• Cisco is focused on enablement and learning to empower partners, investing a total of$80M in new partner initiatives. Take advantage of the AI-ready infrastructure specialization, access learning journeys, and more.
• AI PODs provide customers with the AI infrastructure they need to power their business, harnessing compute, networking, storage and cloud management. You can also add to your customers' capabilities with a new AI server family and 800G switches.
• Help your customers manage smart spaces with Workspace Designer and new AI-powered Cisco Ceiling Microphone Pro. Both technologies will allow customers to optimize office spaces for better collaboration.

One Cisco -delivering differentiated value  

At Partner Summit, we were also excited to announce One Cisco, a company-wide initiative to unify our portfolio and deliver an unparalleled set of customer outcomes. We have been listening to your feedback and have shifted to this framework to demonstrate Cisco's competitive advantage combining the power of our network, observability, collaboration, security and Splunk solutions. 

We hope you are energized by this approach, as it succinctly encapsulates the value of our portfolio. One Cisco shows how we're helping you and your customers build AI-ready data centers, future-proofed workplaces, and digital resilience.Learn more and start new strategic conversations with your customers today.

Forward as One 

The marketisn'twaiting, and neither are we. With AI transforming everything, our partner-led model has never been more critical to customer success.You'veseen our commitment -from the Cisco 360 Partner Program to AI infrastructure innovations to the One Cisco story. Nowit'stime to capture this momentum.Let'smove Forward as one and show customers what's possible when the world's most powerful partner ecosystem delivers the future of technology.

Be sure to visit the Partner Launch Experience for session recordings and more!

We'd love to hear what you think. Ask a Question, Comment Below, and Stay Connected with#CiscoPartners on social!

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