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New Study Tells Retailers: Win Consumers' Trust to Deliver the Experiences They Want

Jan, 15, 2015 Hi-network.com

Be sure to check out Blair Christie's new blog on winning consumer trust! She discusses how a new Cisco study shows that shoppers are looking for efficiency, engagement, and savings from the store. For example:

  • 77 percent of respondents said they would be "somewhat" or "very likely" to use a solution to optimize the checkout process.
  • 79 percent indicated a willingness to take advantage of in-store offers provided via digital signage
  • 73 percent said they'd like to receive special offers through augmented-reality solutions
  • 57 percent indicated a desire to learn more about products in the store by using augmented-reality capabilities

Learn more about this exciting study!


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