According to Secretary of State Jocelyn Benson, the Michigan ProtectMIChild registry has expanded to include four more online platforms, namely YouTube, TikTok, Discord and Twitch accounts, as well as Snapchat, Instagram and Twitter. The Michigan Legislature initially created the registry in 2005 to protect children from adult advertising content, and is still expanding.

The ProtectMIChild Registry is a platform that protects young people from ads and adult content via social media, videos, emails and text messages. Parents can register their children's social media and streaming platforms, phone numbers, and email addresses to block ads for inappropriate things like alcohol, cigarettes, pornography, and online gambling. Once a child is logged in, the program will stop inappropriate content for three years or until the child turns 18.

Michigan Attorney General Dana Nessel and State Superintendent Dr Michael Rice urged all parents to register with the ProtectMIChild registry and report any complaints about advertisers violating Michigan law. The registry is a safe way to protect children from harmful and inappropriate content on their phones and computers.