Chinese tech company Anker, one of Amazon's largest sellers, has raised prices on a fifth of its products on the platform since last Thursday. The price hikes, averaging 18%, are a direct result of the recent increase in US tariffs on Chinese goods.

The majority of the price rises occurred after 7 April, when President Donald Trump imposed an additional 50% import duty on Chinese imports.

It follows a broader trend where US import tariffs on Chinese goods have now reached 145%, while Beijing retaliated by raising tariffs on US products to 125%.

In response, China's largest cross-border e-commerce association warned that many Chinese businesses selling on Amazon are considering price hikes or may leave the US market altogether.

Anker, a major player in the e-commerce space since its founding in 2011, has leveraged its bargaining power to implement these price increases.

With 5,000 employees and annual revenues of 22.17 billion yuan ($3 billion), Anker is able to absorb some of the tariff pressure while many of its competitors face similar challenges.

The company has also hinted at expanding into non-US markets, including Europe and Southeast Asia, as it seeks to navigate the increasingly challenging trade environment.

Anker and Amazon did not immediately respond to requests for comment.

.